Ideas Mean Nothing. The Measure of Your Success Is the Measure of Your Ability To ________?

I’ll answer this at the bottom. Don’t skip ahead, read all of it, it’s good. Why in the world would I, a guy who teaches innovation, say ideas mean nothing? To try and disrupt the all-too-common belief that innovation, transformation, and profit are all about ideas. I’ve heard it said that “We live in an idea economy.” Bull. If that’s true, I should own a small country.