YOU are successful.

Otherwise you wouldn’t be reading this.

Whatever your success – career, business, family, art form, athletics – you get it.

But there’s something missing.

You know you are a gold mine of unrealized potential. Like me, you want to take life beyond the next level, as far as it can go.

  • Perhaps you feel a calling you’ve never embraced?
  • A business, career you really want, or want to make better?
  • An adventure you want to take?
  • A ministry or charity you want to start?
  • A skill or art you want to take all the way?
  • Or a life of purpose that could be so much deeper?

And here’s the worst part…

It’s not you. Well, not exactly.

There is a force in the universe that holds you back, sabotages your mindset, hijacks your self-talk, tells you you’re not good enough, and fills your life with distractions to keep you from what you long to do.

Author Steven Pressfield calls this force “Resistance.”

Resistance will use any means necessary to hold you down and keep you coasting through a life you didn’t design.

Why? Because coasting only happens down hill.

Your story is my story.

Like you, I have to fight resistance every day. That’s why a major part of my life’s work has been learning how to beat Resistance, how to become one’s personal best – world class even – and how to get the most out of this life.

You can change your mindset, design and live the life you really want, and beat Resistance.

All you need are the right tools… and a guide to help you use them.

The Solution…

Take The What IF Challenge!

My What IF? Challenge is 16 powerful sessions with me, each a fun, 3 – 4 1/2 minute video with a carefully chosen “What IF?” question I designed to transform your mindset, open up your possibilities, give you more time, and supercharge your performance.

The Process…

When you subscribe I become your guide. Each week I will email you one video (or choose from the library as often as you like). You watch the video and spend about 15-30 minutes (as much as you need) answering the question, and not only discovering the opportunities you’re missing, but learning how to act on them.

Then… take action, and watch your life and results take off.

Take the What IF? Challenge, and you will get…

A bold, fun, new What IF? Challenge emailed to you each week.
Your own online account where you can type and explore your answers and ideas, store them, and return to your work.
A downloadable PDF workbook containing each challenge which you can use to reference the challenge, and/or space for notes if you prefer to write on paper.
Full access to the library of challenges… so you can go at your own speed in your own order or repeat them.
Exclusive membership to the private What IF? Challenge Facebook Group.
Discussion/deeper dive questions with each challenge to flesh out them out and explore deeply all the angles and benefits of the challenge question.
Lifetime access so you can take it again and again.


In about four minutes per video, and a few minutes of focused brainstorming, you will…

  • Create a bigger vision for what’s possible in every situation.
  • Create a transformational life plan for your career, relationships, health, finances and spirituality.
  • Develop a creative, innovative, “What IF” mindset for possibilities.
  • Lead your field by stepping out and creating change rather than managing it.
  • Create extraordinary customer and colleague experiences.
  • Learn how to intentionally reinvent your life and/or business.
  • Turn your problems into opportunities.
  • Set and achieve bold goals that really move you forward.
  • Tap into and harness your uniqueness and creativity (which you’re probably running from).
  • Learn a simple technique for creating more time every day.
  • Discover and renew your sense of purpose and service.
  • Unleash your hidden potential by taking off the brakes.
  • Create a personalized plan for becoming world class, your personal best at what matters.

Could this change your life?

Hey, just one insight generated from one right question at the right time could transform your life and revolutionize your results. You get 16 “right questions” which you can use over and over.

In fact, while most learning programs have a time limit, I’m giving you lifetime access for one investment, because I want you to take the What IF? Challenge at least once per year.

Join the What IF? Challenge